Dream Big, Build Fast.

Developer of AI-powered low code software and ecosystem intended to accelerate innovation projects within large enterprises. Our platform accelerates the development and deployment of AI-centric enterprise applications. Our low-code environment empowers us to develop and deploy digital solutions faster, enabling enterprises to go to market 17x faster with their digital initiatives. We have deployed at scale with several global enterprises, such as Circle-K, Pampered Chef, Ulta Beauty, Driven Brands, Jockey, and others. Iterate's innovation platform has more than 10 patents pending.

We work with the CEOs, COOs, and CTOs of enterprise innovators who seek fast systematic ways to scale in-house AI, IoT, and Big Data solutions. Our team has a global presence in North America (Silicon Valley, Colorado), Europe, and Asia (India).

Our Team Makes The Difference

We Have a Global Presence

We are pros at remote work and have been doing it since 2013. At the same time, we have offices and clusters of people in a number of cities:

When asked in a blind survey,

“What do you value most about working at Iterate?”

Iterators wrote:

Iterate.ai continues to be one of the best places to work and grow.

Our Journey

2011

Concept Forming.

Between 2011 and 2013, Iterate’s founders worked as board members for a large Eastern European Accelerator. It became clear that the Cloud and SaaS were dramatically altering the global tech landscape. Entrepreneurs from Ukraine to Moldovia to Belarus and Kazakhstan were inventing unique digital tools on top of AWS. Brains, not capital, were becoming the primary barriers to launching a digital business. Indeed, the world was flat. Anyone, anywhere, could build a digital solution and deploy it globally.

John Nordmark, Brian Sathianathan and Iterators in Ukraine.
Iterate Studio started as a web-only presence in 2013.

2013

Web only.

Founded in September 2013 as Iterate Studio, we leveraged Open Innovation and helped enterprise clients test Web-only startups quickly by inserting JavaScript tags into new Tag Manager services. We tracked experimentation results using new A/B platforms like Optimizely or VWO and published the results so that large organizations could make informed decisions.

2014

Beyond web.

Eneco Netherlands (a large energy company) asked us to find 1,300 startups in 10 categories like Deep Learning, Flex & Grid energy distribution, and smart cities. We built a proprietary search engine, indexed 120,000 startups, and found 1,300 startups of interest to Eneco. Our new Sigals platform could grade and rank those startups. This was the beginning of our Signals platform.

Iterate builds a specialized search engine and found 1,300 startups in 2014.
Iterate.ai launches curation of 120,000 startups in 2015.

2015

Curate.

Iterate.ai launched a sophisticated curation capability for clients beyond Eneco. Our new Signals platform helped us create Collections of startups and curate (meaning rank and grade) those startups.

PilotPass.

We invented a new way for large companies to battle the bureaucracies related to legal and procurement processes. Sometimes it took enterprises as long as six months to just experiment with one startup. PilotPass aimed at cutting that timeframe down to a few days or weeks.

2016

Discovery.

Forty thousand startups were added to our database, bringing our total to 160,000. We rebuilt our Al-based search engine read paragraphs about startups, not just keywords. This helped us uncover more unique opportunities for large organizations.

We added 40,000 startups to our database in 2016.
We built version 1 of a microservices platform now known as low-code in 2017.

2017

Low-Code AI.

We built v1 of our low-code platform called Interplay.. It was designed for both rapid prototyping and to behave as middleware, modernizing legacy software stacks. It sped up software development by up to 17X, and it helped us put as many as 12 new digital AI features into an extensive, complicated enterprise system in a single year.

Hardware invention.

Our Silicon Valley office built cutting-edge hardware products that used haptics, voice, and other cutting-edge technologies.

Technology Discovery.

Our database inside Signals grew from 160,000 to 291,000 companies, improving our ability to discover nascent yet game-changing digital solutions.

Signals.

Ulta Beauty asked us to build robust methods for tracking trends.

2018

Tour of the Possible.

Together with our Enterprise clients, we start conducting "Tour of the Possible" deep dive explorations of emerging technologies across industries, with the goal of bringing new ideas and innovations to the forefront.

We founded a lab for digital innovation called ITERATE CoDE for Ulta Beauty in 2018.
A huge period of revenue growth occurred in 2019.

2019

Growth.

Revenues grew 77% over 2018. Our three-year growth rate was 210%. In 2019, as in prior years, we didn’t do any marketing or employ any salespeople.

Artificial Intelligence.

Both of Iterate's clouds, Signals and Interplay, are being infused with lots of "real" AI.

Signals.

Ulta asks us to build robust methods for tracking trends.

2020

Growth.

We grew 42% -- with no marketing or sales efforts. Our three-year growth rate was 283%. The pandemic hit everyone, but we were fortunate. Thankfully, our focus was digital + key emerging technologies -- especially AI. In addition, only one of our clients cut back on its investment in Iterate because we proved to improve delivery speeds and we were cost-efficient.

Think Tank + Do Tank.

We began talking about our business as two clouds: our Evaluation Cloud (Signals) and our Execution Cloud (Interplay). One of our advisors said, "You are a Think Tank and a Do Tank." That’s a fun way to describe Iterate.

Products.

Our clients deployed many products via Interplay: our proprietary drag-and-drop headless commerce platform, touchless payments for gas stations, AI-based recommendations, scan-n-go, AI-based pricing modules, and much more. One of our clients also deployed an intrapreneur program and a challenge orchestration program via Signals, extending the value of the Signals data platform.

 

Startups.

Our database grew to more than 1 million startups.

Profitable.

Yes.

R&D.

29% of our revenues.

Middleware.

Enterprises used Interplay as middleware, extensively. It was originally built to enable rapid digital prototyping. Interplay established itself as a versatile digital enablement platform.

Funding.

No. We've not raised money from professional financiers -- like VCs. Our focus is on operations, not on delivering an outsized financial return. We build products based on instincts and Member requests. We stay true to our values. That said, the financial piece works out nicely anyway.

2021

AI.

Iterate brought huge gains in AI core development and deployed AI applications for our clients. Our low-code platform Interplay now has several dozen AI-related nodes. We have built and deployed AI applications for image recognition, document recognition, NLP-related merchandising, and smart chatbots.

Growth.

The company continued stellar growth in 2021.

Iterate's Cloud is infused with robust AI and growth continues at the rate of 50% in 2021.
Beaker shaped like lightbulb.
We use cookies to make our site work. We'd also like to set optional analytics cookies to help us improve it. They will be enabled, unless you disable them. Our privacy policy
Accept
Decline