Salespeople are under constant pressure: build pipeline, prepare pitches, respond to clients, update Salesforce, and — above all — close deals. But most sellers know the truth: much of their time isn’t spent selling. It’s consumed by manual research, repetitive prep, and administrative work.
That’s where Generate changes the game.
Recently, a third-party study evaluated seller workflows with and without Generate. The findings were striking:
In other words, sellers reclaim nearly a full workday each week. That’s a ~55% reduction in workflow time, validated independently, not just by internal estimates. For busy sales teams, that means more time spent building relationships, engaging customers, and closing deals — instead of losing hours in spreadsheets and CRMs.
The numbers above reflect the workflow as a whole. But when you zoom in on specific tasks, the productivity gains become even more obvious.
For example, lead research that once took hours is cut down to minutes. Proposal and pitch preparation that required late nights in PowerPoint and Word now happens almost instantly. Even smaller but frequent tasks, like responding to client questions or sending follow-ups, are dramatically accelerated.
Here’s how some of the most common sales activities break down:
Multiply those savings across multiple deals each week, and the impact compounds quickly.
For sales leaders, the math is simple: every hour a rep saves is an hour they can reinvest in revenue-generating activity. Verified testing shows Generate gives back ~5 hours per week per rep. In practice, depending on deal volume, many sellers report saving significantly more — often 20–30 hours across research, proposals, Q&A, and follow-ups.
That reclaimed time translates directly into:
The average salesperson today spends more time in Salesforce, PowerPoint, and spreadsheets than in front of customers. Generate flips that equation.
With third-party validation and real-world multipliers, it’s clear: Generate doesn’t just save time — it gives sales teams the space to sell again.
👉 Ready to see how much time your team could save? Request a demo today.